As our Insurance Practice Leader,Laurie is currently acting as the Senior Consultant on some of our most complex insurance related assignments. She has a background in management consulting with McKinsey and Company and in Marketing Management with Procter & Gamble, Colgate-Palmolive, and Gillette. Since joining Chadwick Martin Bailey she has helped to further strengthen our highly consultative approach to planning, executing, and delivering market research that differentiates us from other, more traditional market research firms. Her background and experience in insurance and out of industry help to ensure that all projects are sharply focused on the client business objectives and the strategic business decisions necessary to achieve those objectives.

Throughout her career, Laurie has been heavily involved in all phases of innovation and new product research, development, and introduction. She has launched over a dozen new products, contributed to the development of McKinsey's Innovation Practice, and is currently leading the development of a comprehensive process for insurance related innovation for Chadwick Martin Bailey.

Laurie earned her MBA from The Wharton School and a BA from Bowdoin College, where she graduated Magna Cum Laude.