TMRE 2018

TMRE 2018

Are You Ready for Gen Z?

Learn how Synchrony Financial and CMB are taking an authentic and data-driven way to help win the next generation of consumers:

An inside look into innovative tools and methods brands can use to tell compelling stories to drive corporate strategy, new product and business development, and prepare for the future

How Gen Z’s approach to work, shopping and finances differs from other generations

A dive into goals, attitudes, and behaviors shaping the future