Netflix UX Segmentation Case Study
Lean how CMB partnered with Netflix to build a comprehensive multi-phased global segmentation initiative designed specifically for—and with—its UX designers
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January 2019
June 2018
Winning the Virtual Assistant War
Learn why emotion and identity are the keys to winning the virtual assistant war.
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May 2018
Delta Dental NPS Case Study
CMB partnered with Delta Dental to establish an industry-specific NPS benchmark for top dental insurance providers, along with baseline comparisons for the dental insurance industry.
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April 2018
Ellevest Case Study
Learn how Ellevest partnered with CMB to gain a better understanding of modern women's attitudes on money, investing, and the financial services industry.
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January 2018
Perceptions of Boston: Boston Globe Spotlight Research
CMB partnered with The Boston Globe’s Spotlight Team to provide research services to support their investigation into racism in Boston.
Learn MoreDecember 2017
Facing the FinTech Future: Robo-advisors
Exploring adoption, usage and the Emotional and Social Identities associated with Robo-advisors
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Facing the FinTech Future: Mobile Wallet
Exploring adoption, usage and the Emotional and Social Identities associated with Mobile Wallet technology
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Facing the FinTech Future: Online-only Banking
Exploring adoption, usage and the Emotional and Social Identities associated with Online-only Banking
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Facing the FinTech Future: Online-only Investing Apps
Exploring adoption, usage and the Emotional and Social Identities associated with Online-only Investing Apps.
Learn MoreNovember 2017
BrandFx: Consumer-Powered Brand Measurement
In this webinar you'll learn how leading brands are leveraging consumer psychology, advanced analytics, and market strategy to fix the consumer-sized blind spot in their brand measurement programs.
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