Peter Cronin

Peter Cronin

VP, Account Executive

Peter leverages 20+ years as a consumer insights leader and strategist to support CMB’s leading retail, restaurant, and CPG clients.

Peter’s unique combination of analytic, strategic, and management expertise is combined with a collaborative approach and diverse experience in all aspects of the industry.

Peter comes to CMB from Papa Gino’s, Inc. where, as a member of the executive team representing the voice of the consumer for the Papa Gino’s and D’Angelo brands while overseeing brand strategy, digital marketing, menu development and consumer insights. Prior to joining Papa Gino’s, he served as Senior Vice President at Affinova, where he led a team of research directors, managers, and analysts to deliver high impact marketing research for key clients in the CPG, Retail, and Financial Services industries.

Peter holds a Master’s in Marketing Research from the University of Georgia’s Terry College of Business and earned his BA in Mathematics from Boston University.