Jess O'Connor

Director, Insights & Strategy Operations

Jess joined CMB in 2022, bringing nearly two decades of rich experience conducting custom market research across the globe. She enjoys thinking “outside the box” and is adept at leading a team to bring the innovative solutions to life and deliver rich insights. Jess lives in the Carolinas with her husband, daughter, and a small zoo of rescue animals. She earned her MA in Anthropology from Western Michigan University, and her undergraduate degree from SUNY Geneseo.

In her words: “CMB Accelerate is such a unique offering, delivering the valued insights of traditional market research in a right size way for clients who need quick answers to pressing business questions. I love working with this team – they are thoughtful, skilled researchers who consistently challenge me to grow and innovate.