Quirks: How Qualitative Can Amplify Consumer Voices for the C-Suite
Kathy Ofsthun highlights the value of empathy in helping brands understand their consumers.
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January 21, 2021
October 13, 2020
CMB Recognized As 2020 U.S. Top Market Research & Data Analytics Firm
CMB was recognized as a Top Market Research & Data Analytics Leader in 2020 for the eighth consecutive year.
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August 23, 2020
Forbes: Consumer Psychology Is The Only Constant In A Changing Retail Market
Online shopping has provided consumers more agency in the current context, but there are still psychological challenges to overcome.
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August 13, 2020
ITA Group, Chadwick Martin Bailey (CMB) and Hartmann Studios Receive Great Place to Work Certifications for 2020
CMB is recognized as a leader in workplace culture
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April 2, 2020
NRF: The Status of Subscription Boxes
Despite offering convenience and simplicity, where do they fit as consumers rethink priorities?
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March 18, 2020
The Week: Coronavirus: Five Long-term Changes to our Lives
Coronavirus may be here for a year, but its impact could last a lifetime
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December 9, 2019
CMB Recognized as a 2019 U.S. Market Leader by GreenBook
GreenBook has recognized CMB as a Top Market Leader in 2019 for the seventh consecutive year.
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November 22, 2019
HR Dive: LinkedIn: Workers who change jobs in house stay longer
A Gallup State of the Global Workplace report found that employers invest $18 million in employee engagement, while only 15% of workers worldwide reported being engaged. However, employers can use key "psychological benefits" — as defined by Chadwick Martin Bailey — to build better work experiences.
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September 23, 2019
CMB Welcomes Jessica Azoulay as Vice President of Program Management
CMB is excited to welcome Jessica Azoulay to the organization. As Vice President of Program Management, Jessica marries over two decades of project management with data-driven product and process expertise to ensure operational excellence.
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March 26, 2019
New Research: Consumer Anxiety over Autonomous Vehicle Safety is Greatest Deterrent to Adoption
A new study, from market research and consulting firm Chadwick Martin Bailey (CMB) finds overcoming consumer anxiety is key to greater acceptance of autonomous vehicles (AVs)
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