CMB’s 2022 Reflection and 2023 Vision

Authors

At CMB, the foundation of our business is looking ahead—understanding consumer attitudes, predicting future behavior, and helping leading brands translate those insights into impact. As we begin 2023, we’d like to take this opportunity to reflect on all that we promised to accomplish, and all that we envision for the future of CMB.

Our Clients

We are steadfast in our mission to enable world leading brands make critical decisions with confidence. The stories behind the data speak volumes, and we are passionate about bringing those insights to life for our clients. In the 4th quarter of 2022, CMB launched a new service line, CMB Accelerate, to provide our clients the insights to make smarter, quicker business decisions. This agile team is a prime example of how CMB continues to innovate and combine the very best of human intelligence with advanced technology. CMB’s Accelerate team delivers quality, custom market research in about half the time of our standard projects to answer our clients’ most time-sensitive business questions. We’re excited to see our agile team’s continued growth and impact.

Our Colleagues

Just as we help our clients unlock the voice of the consumer, we’re unlocking the power of diversity, equity, and inclusion (DEI) to be the employer of choice as a premier insights & strategy consultancy. Thanks to the insights, counsel, and partnership with organizations like YW BostonInsights Association, and the IDEAtor Fellowship Program, we are continuing to further our mission of being an inclusive organization where employees can bring their whole selves to work every day. We have already made significant progress in this area. Many thanks to both the members of our DEI Committee and Affinity Groups. Interested in becoming a part of the CMB Difference? We’re hiring in many areas, and would be excited to have you. Apply here.

Our Community

Making a difference inside and outside of CMB is an important part of our culture. CMBers have made such an impact through over 100 of volunteer time off hours, countless fundraisers—including Light The Night, MREF’s Race Around the World, and Pied for Pride—our Foundation for Charitable Giving, and our newly-established Health & Wellness Committee. CMB’s support of individuals, families, and organizations that support our community, from everything from education and health & wellness to racial equity, is at the forefront of everything we do.

CMB is walking confidently into a new year thanks to our incredible team, who operate with a wonderfully collaborative spirit. Each team member played an essential role in driving a successful 2022—and they did it with passion, commitment, and authenticity. Thank you all for your partnership this past year, and in the years to come. Ready to make an impact with us in 2023? Contact us.