CMB Welcomes Richard Scionti as VP, Product Development & Innovation

Richard Scionti
VP, Product Development & Innovation

Boston, MA – CMB is excited to welcome Richard Scionti as VP, Product Development & Innovation. Richard will make an immediate impact through his demonstrated ability to drive technology & data-enabled change, collaborative leadership, and relentless focus on building CMB’s next generation of product and solutions.

“We are excited to have Richard as a member of the CMB team,” says Jim Garrity, CEO. “He is an experienced leader with technology, marketing and product management domain expertise. His unique skills and experience will help to redefine the future of insights at CMB, and enable our clients to navigate the ever-changing business landscape through CMB’s products and services.”

Richard joined CMB from Forsta where he was head of the global Solution Consulting team. Prior to that he was at Partner and Cambiar Consulting where he led the Technology & Analytics Practice. Richard has also served in technology executive leadership positions for GfK, Prophet Brand Strategy, and Harris Interactive.

“I’m excited to bring my diverse market research background and skillset to CMB,” says Scionti. “There’s a huge opportunity to provide our clients with innovative solutions that will propel their business forward, and I’m looking forward to leading the team that will continually reimagine the very best way to deliver better and faster insights to our partners.”

Richard’s hire reflects CMB’s continued commitment to helping our clients better engage, innovate, and grow by leveraging advanced analytics, consumer psychology, technology and market strategy to tackle game-changing initiatives. Learn more about CMB here.

About CMB

CMB is a full-service custom market research and strategy firm, helping global brands engage, innovate, and grow. As a U.S. Top 50 Insights & Analytics Firm, we’re known for our relentless decision focus, creativity, and deeply consultative approach. We leverage the best of advanced analytics, consumer psychology, and market strategy to tackle game-changing initiatives. Our expertise includes market identification, segmentation, brand health, loyalty and advocacy, and product and service development. CMB is committed to helping our clients strengthen and grow their businesses, and we believe it is also our responsibility to help strengthen the quality of life in the communities we live and work.